A Picture Is Worth a Thousand Sales:
How to Take Gorgeous Product Photos for Beginners
However, not every online store owner can afford to invest in a professional photography studio when they’re just starting out. DIY product photography provides a great alternative, and as long as you know the proper tools and techniques, taking compelling product photos is well within your grasp.
At-home product photography studio—what you need
Showcasing your ecommerce products with high-quality images can be the winning difference between a conversion and no sale at all. This is particularly true if you’re distributing your products on marketplace sites like Amazon, where they are displayed alongside those of your competitors, or on social media, where people interact with your brand.
The perceived value of your products is directly impacted by the quality of your product photography.
When you’re just starting out, getting your product images shot can be an intimidating prospect, because good ecommerce photography can be expensive. But there are hundreds of product photography tools to help you get the job done yourself.
As retailers with lean start-up roots, we understand this more than anyone, and as a company that works with small businesses everyday, we also know that sometimes the money’s just not there. If that’s you, and your budget is tight, have you thought about taking the DIY approach to taking your own images? It’s not as hard as you might think.
Showcasing your ecommerce products with high-quality images can be the winning difference between a conversion and no sale at all. This is particularly true if you’re distributing your products on marketplace sites like Amazon, where they are displayed alongside those of your competitors, or on social media, where people interact with your brand.
The perceived value of your products is directly impacted by the quality of your product photography.
When you’re just starting out, getting your product images shot can be an intimidating prospect, because good ecommerce photography can be expensive. But there are hundreds of product photography tools to help you get the job done yourself.
As retailers with lean start-up roots, we understand this more than anyone, and as a company that works with small businesses everyday, we also know that sometimes the money’s just not there. If that’s you, and your budget is tight, have you thought about taking the DIY approach to taking your own images? It’s not as hard as you might think.
Shopify, “A Picture Is Worth a Thousand Sales: How to Take Gorgeous Product Photos for Beginners” by Jeff Delacruz, May 6, 2021
https://www.shopify.com/blog/12206313-the-ultimate-diy-guide-to-beautiful-product-photography
